The IAA Cars 2019 show is the venue for the world premiere of the BMW Concept 4, a future-focused interpretation of the BMW brand’s enduring DNA. With its athletic body, slung low with sporting intent, a silhouette exuding elegance and dynamism in equal measure and ultra-pure surfaces, the concept car radiates the magic of BMW coupes, laced with an extra layer of excitement. “The BMW Concept 4 embodies the aesthetic essence of the BMW brand. It combines perfect proportions with a clear and precise design,” explains Adrian van Hooydonk, Senior Vice President BMW Group Design.
Commanding the attention at the heart of the front-end design is a vertically oriented BMW kidney grille high on class and confidence. The high-standing grille gives the BMW Concept 4 its expressive face, a distinctive structure and decorative elements providing elaborate details. It fits seamlessly into both the front-end proportions of the Concept 4 and the heritage of BMW as a whole. The form and design of the kidney grille reference legendary brand classics such as the BMW 328 and BMW 3.0 CSi and therefore shine the spotlight on BMW’s long and successful history as a maker of fine coupes. The side view of the BMW Concept 4 is defined by its stretched bonnet, long wheelbase, flowing roofline and short overhangs. A slim glasshouse and powerfully sculpted rear wheel arches ensure sporting looks take a front seat. The rear, too, is dominated by generously sized and clear surfaces interspersed by just a small number of lines. Other elements in the sophisticated and richly characterful aesthetic of the BMW Concept 4 are the striking exterior paint shade Forbidden Red, 21-inch light-alloy wheels and intricate, two-section exterior mirrors.
Expect the new BMW 4-series -due next year- to be heavily influenced by this concept.