Make Your Every Trip An Electrifying Experience With Toyota Prius Prime

Toyota’s Prius Prime is billed as a vehicle with outstanding style and versatility.

TORONTO: This July marked twenty years of hybrid technology in Canada and the 2021 Prius Prime makes a statement with an electrifying performance that sets the stage for the future.

The Toyota Prius Prime is a plug-in hybrid vehicle that delivers impressive efficiency and performance in equal measure, wrapped in distinctive styling, and enhanced with a long list of advanced technology features.

Toyota offers Prius Prime in a choice of models and trim levels designed to fit a range of tastes and budgets, all enhanced with additional equipment for the 2021 model year.

“The 2021 Toyota Prius Prime combines superb electrified performance with impressive technology,” said Cyril Dimitris, Vice President, Toyota Canada Inc.

“The Prius Prime is Toyota’s most advanced passenger car that is fun to drive and a perfect companion for your next road trip with a total driving range of up to 1,035 km. It delivers everything you need today in a vehicle that’s ready for the world of tomorrow.”

Built on the Toyota New Global Architecture – a revolutionary platform for vehicle design and engineering – Prius Prime boasts a low centre of gravity for heightened performance and handling, fused with a striking style designed to elevate its aerodynamic performance.

Designed to maximize power and efficiency, Prius Prime delivers all the benefits of an electric vehicle with the flexibility of the most popular and proven gasoline-electric hybrid systems on the planet.

The powertrain features a combination of high-torque electric motor/generator, continuously variable transmission, a 1.8-litre Atkinson cycle four-cylinder engine and high capacity storage battery.

For most daily driving, Prius Prime will operate in pure electric vehicle (EV) mode for up to
40 km on a single charge with no compromises. EV mode produces zero tailpipe emissions and impressive all-electric performance, including confident acceleration and a top speed of up to 135 km/h.

For longer trips, Prius Prime eliminates range anxiety by seamlessly switching to full self-charging hybrid mode. The result is a vehicle with fuel efficiency rating of 1.8Le / 100 km (city/highway/EV combined) and a total driving range of up to 1,035 km.

Prius Prime also enjoys one of the fastest charging times in the industry, with a full charge taking as little as 130 minutes using a charging station (or 5.5 hours on a regular household outlet).

All 2021 Toyota Prius Prime models express outstanding style. Unique designs for both headlights and taillights make Prius Prime instantly recognizable, coming or going, while the dual wave rear glass is both beautiful and functional – helping to smooth airflow over the back of the vehicle.

Inside, Prius Prime’s modern yet welcoming cabin features spacious seating for five adults.
The driver-centric console puts instrumentation and controls within natural sightlines and
comfortable reach, while soft-touch materials and modern black satin chrome detailing make every drive an elegant experience.

The back seat has generous room for three passengers while splitting 60/40 for maximum
flexibility when cargo-carrying is required. Foldable armrests make long-distance travel even more comfortable.

Prius Prime’s long list of standard safety systems includes Toyota Safety Sense 2.0 – a bundle of active safety technologies that help extend the driver’s awareness and ability to avoid collisions or mitigate their effect.

Other standard safety features include the Toyota Star Safety System and eight airbags.

The Prius Prime is available in a range of models and trims levels, as follows: The 2021 Toyota Prius Prime (starting MSRP: $33,150) is enhanced this year with Android Auto™ compatibility that joins Apple CarPlay™ on the base model, making it easier to connect a variety of wireless devices to the vehicle’s multimedia system.

Also, new this year, Prius Prime adds a smart key with push-button start and a 120v power outlet. Other features on this model include a 7” display audio system with six speakers, 15” alloy wheels, heated front seats and a heated steering wheel clad in SofTex material.

The 2021 Toyota Prius Prime Upgrade (starting MSRP: $35,990) is enhanced this year with the addition of the Blind Spot Monitor with Rear Cross-Traffic Alert safety systems.

Other features include an 11.6” display audio system with embedded navigation, eight-way
power-adjustable driver’s seat, Qi wireless charging system for personal electronics and much more.
• This model may be enhanced with a Technology Package (starting MSRP: $38,340), which adds a 10-speaker JBL Audio System, Intelligent Clearance Sonar with Parking Assist, head-up display, fog lamps, rain-sensing wipers, and auto-dimming rearview mirror with Homelink.

New for this year, this model expresses its distinctive style with a unique new alloy wheel design. The 2021 Toyota Prius Prime is now on sale at Toyota Dealers across Canada.


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