Earlier this year, Hotstar announced that it is bringing VIVO Indian Premier League 2018 (VIVO IPL) to North American cricket fans as its official digital streaming partner. To celebrate this, Hotstar hosted the VIVO IPL Hotstar CricFest, a cricketing extravaganza at MatchPoint NYC in Brooklyn along with cricket legends Anil Kumble and Harbhajan Singh.
VIVO IPL 2018 is now streaming live on Hotstar – it began on April 7th, and is reaching more than 700 million fans from all over the world who will tune in to watch their favorite teams compete in the biggest cricketing league in the world.
Hotstar has brought fans closer to the game with all the action in the run up to the matches. Hotstar live-streamed the much awaited and much watched player auction event in January, followed by the fan interaction series – Game Plan In Your City.
In this unique initiative, players from the 8 franchise teams visited their cities along with sports experts to interact with fans on what can be expected from their favourite team this season.
Now, cricket fans in Canada will be able to access all the matches on Hotstar in real time with regionalized and expert commentary in six languages- English, Hindi, Tamil, Telugu, Kannada, and Bengali. Hotstar’s unique fan-graph feature will also allow viewers to track the number of simultaneous viewers and relive key moments during any game. Exclusive pre- and post-match shows will be made available via live stream. Those who miss any match can watch the entire game as a complete replay, along with highlights and other snackable content – all available as Video-On-Demand.
“Hotstar has re-imagined the VIVO IPL 2018 viewing experience for our North American cricket fans making it immersive and engaging through our technology, insights, and expertise in cricket coverage.
“Starting this month, the South Asian diaspora will be able to watch the sport on a platform that understands their love for the game, and connect to millions of fans back in India”, said Ipsita Dasgupta, President – Hotstar International, and Strategy and Incubation at Star India.
To access VIVO IPL and the best of Indian entertainment across movies and TV shows, viewers can subscribe to Hotstar at ca.hotstar.com for a monthly fee of $12.99 (First 30 days free. Offer subject to terms & conditions)
About Hotstar
Hotstar, India’s largest premium streaming platform for Indian TV shows, movies and live sports, is now also available in the US and Canada.
A subsidiary of Star India and 21st Century Fox, Hotstar was launched in India in 2015 and became the fastest app to reach a million downloads within a week of going live.
The platform offers a bouquet of rich and diverse content encompassing the latest movies, popular TV shows, documentaries and live sports. By delivering premium, on-demand content across devices and in multiple languages, Hotstar ensures South Asians across the world are never too far from their favorite entertainment.
Hotstar can be accessed through us.hotstar.com, ca.hotstar.com or via iOS AppStore, Google Playstore, Roku, Chromecast, Amazon Fire, and Android TV.